AI Insights · Timothy · October 2021
Top 5 Health and Fitness Apps on Android in Turkey - Q3 2021
Discover the performance of the top 5 health and fitness apps on the Android platform in Turkey during Q3 2021, based on download and active user trends.
In the third quarter of 2021, the health and fitness app market on Android in Turkey showcased notable performances from the top 5 applications. Here, we delve into their download and active user metrics to understand their quarterly trends. This data, sourced from Sensor Tower, offers insights into the app landscape in Turkey.
e-Nabız saw a significant fluctuation in weekly downloads, starting at approximately 305K in late June and peaking at around 661K in mid-August. The app experienced a gradual decline towards the end of the quarter, ending with about 329K downloads in the last week of September. Active users showed a similar pattern, with numbers starting at around 3.2M, dropping to 2.2M mid-July, then climbing back to approximately 3.1M by the end of September.
Life Fits Home maintained a consistent increase in weekly downloads, beginning with 157K and reaching a high of approximately 549K in the third week of September. Active users also showed a strong upward trend, starting at 7M and steadily increasing to about 9.6M by the end of the quarter.
Step Counter - Pedometer from Leap Fitness Group experienced modest download numbers, fluctuating between 22K and 46K throughout the quarter. Active users remained relatively stable, starting at about 553K and ending the quarter with roughly 474K.
HealthPass, a newcomer released in June 2021, saw a rapid increase in downloads from 12K in mid-August to a peak of about 94K at the end of August, before settling at around 33K by the end of September. Active users grew correspondingly, starting at 10K and reaching a peak of approximately 124K in early September, before declining slightly to around 71K by the end of the quarter.
Zepp Life maintained steady download numbers, ranging from 18K to 27K throughout the quarter. Active users showed slight fluctuations, beginning at about 680K and maintaining an average of around 640K throughout the period.
For more detailed insights and data analytics, visit Sensor Tower.
